C. Grooms & Bobby May are educators who use sports as a lens to explore life, pressure, and real-world decision making.

They write to document reality and not romanticize it. With academic training spanning Deviant Behavior and Social Control, Sports Management, Media and Communications, American Studies, Forensic Psychology, and Criminal Justice, they bring both research and lived experience to their work. The books function as educational tools disguised as compelling narratives that are condensed into easy-to-read material. Their writing examines how institutional systems extract value from communities, how young people navigate barriers with incomplete information, and how power actually operates in tiered structures. For the Love of the Game, co-authored with Bobby May, documents the intersection of grassroots basketball, the music industry, and the realities of life through three protagonists learning that intelligence and strategy matter more than talent alone. Every book that will enter this bookstore is an extension of the research, lived experience, and critical thinking implementation that has been documented over decades. When you buy direct from this bookstore, you get books that treats readers as intelligent enough to handle the truth without the moral high ground.