As an elite athlete, parent of an athlete, aspiring athlete, or even a struggling athlete, Alex believes, just like Nike says in its ads, "if you have a body, you're an athlete." And as athletes, we can all improve how we influence others and become more aware of how we are influenced. The biggest thing that we need to understand is how our natural, God-given gifts can also hurt us if we don't have the character to see ourselves outside of the platform of athletics. When we do this, we become better leaders, but it starts with recognizing that we are more than just athletes.

If you're looking for a way to make better decisions—whether in your personal life or professional journey—

Breaking on the Ball of Life is the book for you. Alex Molden doesn’t just talk about gut feelings or intuition; he breaks decision-making down to its core, using a powerful framework rooted in data, timing, and purpose. But he goes even further. Not only does he explore how and when decisions should be made, but also what to do when they aren’t. By guiding you toward your natural purpose, he reveals how to repurpose past decisions and turn them into opportunities.

Drawing from his long and successful NFL career, Alex introduces three game-changing principles:

Alignment, Assignment, and Adjustment. These aren’t just theories—they’re proven strategies that helped him excel on and off the field. Now, he’s sharing them with you.

It’s time to start making decisions with clarity, confidence, and precision. Are you ready?