Coaching today is more demanding than ever—and more exciting. Unlocking Athletic Potential is a no-nonsense guide designed to help coaches, sports med teams, and performance professionals stay ahead of the curve in a constantly evolving athletic landscape.

Written by Dr. Chad Peters, a sports chiropractor and performance consultant, this book bridges the gap between high-performance science and real-world application. It covers everything from modern return-to-play strategies to movement optimization, mobility, and mindset—without overwhelming you with unnecessary theory.

Whether you're working with youth athletes or pros, this book is packed with practical insights that help you coach smarter, train better, and lead with confidence.

Inside, you'll learn:

How to apply performance science in real-life training environments

What actually works in athlete rehab and return-to-play

How to simplify biomechanics, movement, and recovery

How modern tools are changing the game

This isn’t about coaching harder—it’s about coaching smarter. If you're serious about helping athletes thrive, this book gives you the tools to make it happen.