Jackrabbit Edition
by Dr. Chad Peters
Unlocking Athletic Potential: Jackrabbit Edition is built for coaches — high school, middle school, and youth — who want to bring modern training strategies to their teams. It delivers the tools you need to upgrade your approach and help athletes reach their next level.
This Jackrabbit version was created as a special edition and a tribute for the South Dakota State University family. It celebrates the pride and tradition of SDSU while providing a coach-first playbook for real results. From smarter warm-ups to faster speed development to weight room systems that actually translate to the field, you’ll find proven tools you can use right now.
There’s no reason to wait for elite-level concepts to trickle down. Get the modern intel today and carry the Jackrabbit spirit forward.
Unlocking Athletic Potential: Jackrabbit Edition
For my Jackrabbit family—teammates, friends, alumni, and the blue and yellow that still runs through everything I do.
This special edition of Unlocking Athletic Potential is dedicated to the South Dakota State community. Whether we shared the weight room, the locker room, or the walk across campus, this version is for you. The lessons inside are grounded in modern performance science, but the passion behind them started with a Jackrabbit jersey.
Inside, you’ll find a practical blueprint for building better athletes, based on years of experience working with high-level performers and real-world teams.
You’ll learn:
Why Warmup before training is outdated, and what to do instead.
How speed is developed neurologically, it's not simply muscle or cardio.
Why hypertrophy (muscle size) is often an Unconventional but perhaps more effective training tool for high school athletes.
How to structure training phases to match what’s working at the Olympic and professional level, without needing pro-level resources.
What role mindset, nutrition, sleep, and hydration actually play in unlocking potential.
How mobility, movement prep, and nervous system regulation affect injury risk and long-term performance.
A smarter approach to bridging the gap between rehab and return-to-play.
This book is for coaches, parents, athletes, and performance professionals who want to do things the right way—and get real results.
The Jackrabbit Edition is more than a customized cover. It’s a tribute. To the people, the grit, and the community that helped shape everything inside.
Let’s raise the bar. And let’s do it in blue and yellow.
Dr. Chad Peters is a father, husband, traveler and loves to write.
I’m Chad Peters—a sports-based chiropractor, coach, author, and dad who’s obsessed with performance hacks and lifelong learning. After two decades in the clinic, I felt a tremendous pull to create. My work had become tedious and routine, and I needed more creativity in my life. Like many, I began by writing blogs, which soon evolved into a second career as a professional speaker, TV segment contributor, sporting event MC, and author of books. In this store, you’ll find books, guides, and resources packed with practical strategies that actually work, drawn from years of experience in the clinic, on the field, and raising athletes of my own. I have a passion for humor, performance, and athletics, and I love sharing insights that help others improve faster. Thanks for checking it out. I’m glad you’re here.
A guide to keeping your sanity while raising an active family.
by Chad Peters
Parenting is tough. It’s exhilarating, exhausting, and will make you laugh and cry all in the same day. My family was thriving, yet I often felt like I was losing. This book began the moment my wife told me, “Fix it.” So I set out to write the manual for parenting that I was searching for myself.
Every parent in history faces the same hurdles. There’s no reason each of us has to learn the same lessons alone. Parenting From Out of Bounds was written to make the rollercoaster ride of parenting less scary and a whole lot more fun. Sometimes it is as simple as seeing it from a new angle.
Unlocking Athletic Potential is built for coaches — high school, middle school, and youth. It delivers the tools you need to upgrade your training approach and help athletes reach their next level.
There is no reason to wait for elite-level concepts and tools to slowly trickle down. Get the modern intel now and start using it with your team today. From smarter warm-ups to faster speed development to weight room strategies that actually translate to the field, this is a coach-first guide designed for real results.
The perfect first softball book for kids who love to play.
Know Your Game: Softball makes learning the sport simple, exciting, and fun. With bold illustrations and clear, kid-friendly language, this book breaks down the basics—from positions and plays to scoring and strategy.
Whether your child is picking up a glove for the first time or already sliding into second, this book helps them see the game in a whole new way.
Created by sports chiropractor and coach Dr. Chad Peters, this book is more than just a rules guide—it’s a way to connect, spark conversation, and turn reading into part of the game.