A Practical Business Framework That Ensures Liftoff and Avoids Crashing
by Klark Brown
Most business owners are flying blind.
They start with hustle, technical skill, and a will to win. But over time, things drift.
Margins shrink. Teams lose energy. Cash flow gets tight. Every day becomes reactive.
It’s not that the business is broken.
It’s that no one ever gave them a cockpit.
In Business Like an Airplane, restoration business owner Marcus LeFleur returns from a 2-day workshop with a framework that finally clicks. The model is simple:
A business is like an airplane.
The Cockpit – Who’s flying the plane? Is there real leadership, or just busy operators?
The Engines – What’s pushing the business forward? Are your people driving growth—or dragging?
The Wings – Your services and products. Are they balanced? Too much on one side and the plane tilts.
The Body – Overhead. Support roles. Cost centers. Is the weight of your business helping or hurting lift?
The Fuel – Cash. Burn rate. Reserves. A plane without fuel doesn’t glide—it crashes.
The Gauges – What data do you check to stay on course? And do you even trust those instruments?
Each chapter blends story with strategy. You’ll see how Marcus and his wife Taryn audit their $2M restoration company using this model, and how they realign their team around clarity, accountability, and profitability.
If you’re a builder, a restorer, or any kind of business owner, tired of winging it.
This book gives you a map.
Not simply a well-packaged marketing ploy.
A clear, teachable, visual way to run your company like a pilot flies a plane.
Get out of reaction mode.
Step into the cockpit.
And fly this thing as far as you want.
Each of our books are written with one thing in mind. Provide authentic and real success paradigm shifts through direct, often challenging messaging. We try to use a mirror to restoration professionals that are in or striving to be in the top 8% of this industry. We expect you to read these and see yourself in the character, then have the confidence and enlightenment to make any required changes to get through your next few ceilings. We will see you there.
Klark Brown is a veteran restorer, business strategist, and founder of Restoration Advisers. With decades in the trenches and ownership of an award-winning restoration company, he and his team have helped thousands of restoration owners break free from burnout, build real businesses, and take back control of their time and cash flow. Klark is known for cutting through the industry BS and delivering straight-shooting strategies that work. This makes since he was a founding member of The Restoration Rebels on Facebook. He co-hosts The Disaster Podcast and leads the 8% Restopreneur™ movement, built for owners who want freedom, wealth, and a legacy. More at RestorationAdvisers.com
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