Customer Experience Lessons from a 9-year-old Entrepreneur
by Jeff Tobe
Written by a 25+ year, world thought leader on Customer Experience, this book takes a fun look at the lessons a 9-year-old, lemonade stand owner, can teach us.
"Before you think like a CEO, try thinking like a 9-year old"
When a retired executive agrees to help his nephew start a simple lemonade stand, he doesn’t expect to rediscover the soul of business. But, as Romi--Armed with a pitcher and pink lemonade, a handful of index cards, and a whole lot of heart--navigates neighborhood, customers, complaints, and loyalty boards, he teaches his uncle a powerful truth… Customer experience isn’t about tactics. It’s about empathy. Connection. And showing up--Even when the stand gets knocked over.
The lemonade stand is a modern business parable that flips what we think we know about SERVICE and loyalty. Packed with memorable lessons, reflective, questions, and real–world CX strategies, this small, but mighty book will change how you see your customers… and your company. Whether you’re leading a global brand or just trying to lead better, The Lemonade Stand reminds us of the power of simplicity, the magic of moments, and why every brand should learn to breathe.
International professional speaker, author and trainer, Jeff Tobe, offers his newest books globally
Jeff is a word-renowned keynote speaker and trainer in the arena of customer experience, leadership, creativity and employee engagement. This bookstore was established to allow people to purchase Jeff's books directly from him versus paying royalties to the "BIG GUYS"!! If you would like to contact Jeff directly, email him at Jeff@JeffTobe.com
Critical Customer Experience Questions to help you ATTRACT, KEEP AND WOW CUSTOMERS!
by Jeff Tobe M.ed
This book, written by veteran speaker, trainer and author, Jeff Tobe has been wildly popular around the world. It examines the questions that are crucial to anyone considering making the leap from customer SERVICE to customer EXPERIENCE!
by Jeff Tobe