Win More Business Without Pressure, Manipulation, or Compromise
by Jody N Holland
Sales doesn’t require pressure, manipulation, or compromise—it requires principle.
In Selling with Honor, Jody Holland redefines modern selling by blending timeless wisdom from the Samurai Code with a proven consultative sales model built for today’s buyer. Through seven foundational tenets, this book shows how integrity, discipline, courage, and respect create trust, long-term relationships, and sustainable results.
This is a practical guide for professionals who want to win business without sacrificing values. When honor becomes the foundation of your sales approach, selling shifts from a transaction to a transformation—and success follows.
Selling with Honor challenges the outdated belief that success in sales requires compromise, manipulation, or pressure. Honor has never been lost in the profession of sales—it has simply been forgotten.
Drawing inspiration from the ancient Samurai Code, this book introduces seven timeless tenets that define what it means to sell with integrity, discipline, courage, and respect. In the first section, each tenet is translated into modern sales behavior, demonstrating how principled selling builds trust, long-term relationships, and sustainable success. When honor becomes the foundation of your approach, sales stops feeling transactional and starts becoming transformational.
In the second half of the book, you are introduced to a proven consultative sales model designed for today’s informed and discerning buyer. By combining the Samurai tenets with practical consultative strategies, you will learn how to ask better questions, uncover real customer needs, and create buying opportunities rooted in value—not pressure.
Selling with Honor is not about selling more at any cost. It is about mastering a disciplined, ethical, and effective sales approach—one that allows you to win business, earn loyalty, and build a reputation worth protecting.
Jod’s books challenge you to confront what’s holding you back, take ownership of your growth, and step boldly into the leader—and life—you were created to become.
Jody N. Holland is an author, leadership strategist, and executive coach who has spent more than two decades helping individuals and organizations break through limitations and lead with clarity, confidence, and purpose. His work focuses on the human side of success—how mindset, personal responsibility, and intentional leadership shape outcomes in business and in life. Drawing from real-world leadership experience, behavioral science, and timeless principles of personal growth, Jody writes with a rare blend of practicality and inspiration. His books challenge readers to confront internal barriers, take ownership of their development, and step into the best version of themselves—both professionally and personally. Jody is the founder of Jody Holland, Inc., where he works with leaders at every level—from first-time supervisors to senior executives—guiding them to build strong cultures, develop people, and drive sustainable results. His approach emphasizes growth through challenge, accountability, and purpose rather than comfort or complacency. Through his writing, speaking, and coaching, Jody is committed to helping people move beyond fear, confusion, and self-doubt toward lives marked by intentional action and meaningful impact. He lives in Texas with his family and continues to write, teach, and coach with one central message: Become The Leader You Would Follow.
Leadership doesn’t fail because people lack talent—it fails because they were never taught how to lead. The Leadership Blueprint: Learn-2-Lead provides a clear, practical framework for supervisors, managers, and executives who want to build trust, drive performance, and create cultures where people thrive. Blending proven psychology, real-world leadership experience, and actionable tools, Jody Holland shows readers how to move from positional authority to authentic influence. This is not theory for theory’s sake—it is a blueprint for becoming the kind of leader people choose to follow.
Leadership today demands more than authority—it requires evolution.
In Leadership Evo, leadership strategist and executive coach Jody Holland presents a practical, research-informed framework that shows how leaders grow through identifiable stages—and how that growth directly impacts performance, engagement, and culture. This concise, action-oriented guide helps leaders move beyond managing tasks to intentionally developing people, building accountability, and creating sustained organizational success.
Designed for emerging leaders, executives, and organizations alike, Leadership Evo challenges leaders to take responsibility for their development—because when leaders evolve, teams strengthen, cultures improve, and organizations thrive.
Faces of Reality explores the subtle signals that shape human behavior, communication, and decision-making. Blending psychology, observation, and real-world leadership insight, Jody Holland reveals how understanding facial cues, facial structure, personal tendencies, and internal narratives can sharpen awareness, improve relationships, and elevate leadership effectiveness. This book challenges readers to see people—and themselves—more clearly, turning perception into a powerful tool for growth, influence, and better outcomes.
Life pushes hard. Most people push back—and end up exhausted, frustrated, and stuck.
In My Judo Life, Jody Holland offers a powerful alternative: stop fighting life and learn to redirect it. Drawing on the philosophy of judo, this story-driven guide shows how pressure, setbacks, and uncertainty can become momentum for growth when met with clarity and intentional choice.
This is not about force or hustle—it’s about alignment, purpose, and mastering your response. If you’re ready to stop resisting life and start working with it, My Judo Life will change the way you see struggle—and what’s possible because of it.
Fear doesn’t stop us by force—it stops us through doubt, hesitation, and the stories we tell ourselves.
6 Demons of Fear is a powerful, story-driven guide that reveals the hidden fears shaping your decisions, confidence, and direction in life. Through the journey of a man forced to confront what he’s been avoiding, you’ll uncover the six most common fear patterns that quietly limit growth and potential—and learn how to move forward with clarity and courage even when fear is present.
This is not about becoming fearless. It’s about becoming free—to lead, to grow, and to live with purpose once fear no longer has the final say.
Bypass the Conscious Mind and Discover What Really Motivates Your Customers
by Jody N Holland
Leadership Blueprint: Learn-2-Lead is a practical, no-nonsense guide for building leaders, accountability, and culture on purpose. Drawing from psychology, real-world leadership experience, and proven frameworks, this book equips supervisors and managers to lead with clarity, consistency, and confidence—turning everyday leadership moments into measurable results.